The Chinese electronics manufacturer vivo Mobile has announced its arrival on the Brazilian market in 2025. The brand will be launched in Brazil with the name JOVI. 

JOVI is an exclusive sub-brand created by vivo Mobile to serve the Brazilian market. The launch will initially bring three smartphone models: JOVI V50, JOVI V50 Lite 5G and JOVI Y39 5G. These smartphones have the same specifications and functions as vivo’s products sold in other markets.

In addition to smartphones, the brand will also offer laptops, smartwatches and other electronic products. With the creation of the JOVI brand, it aims to establish a strong presence in Brazil.

(Source: Mundo Conectado, on December 17)