The delegation of rural entrepreneurs from the Agro.BR project, which is participating in a trade mission from the Brazilian Agriculture and Livestock Confederation (CNA) to China, visited, on May 28th and 29th, “Sial Shanghai 2024”, the main fair for Chinese agri-food products.

On this occasion, one of the companies forming part of the CNA delegation was a finalist in the SIAL Innovation Hall. Essenciale reached the last stage with two products: a shot based on green propolis and olive oils based on green and red propolis.

China is a market with great potential for beekeeping products, and Brazilian propolis is capable of serving this market. Bringing these entrepreneurs to one of the biggest food fairs in the Asian country is an opportunity to showcase all of Brazil's potential in this consumer market.

(Source: Confederation of Agriculture and Livestock of Brazil, on May 29)