With more than 15 thousand pieces, the global fashion, beauty and lifestyle retailer, SHEIN, arrives in Pernambuco to open another pop-up store in Brazil. The temporary store will be open from August 15th to 18th at the Convention Center, in Olinda.

After the success of pop-ups in Salvador, Belo Horizonte and Rio de Janeiro in 2023, and in April this year in Curitiba, the brand arrives for the second time in the Northeast. Pernambuco stands out as one of the main markets for the brand in the country.

Although the brand operates 100% digitally, bringing the digital experience to the physical world is an opportunity to enable this consumer to connect with SHEIN abroad. of the screens.

(Source: Diário de Pernambuco, on August 5)